WORK
A selection of content, copy and SEO work — from search-focused campaigns to brand writing, email copy and long-form content.
KILALA COFFEE
Google Search Ads & Ad Copy
Search-focused ad copy developed around high-intent coffee keywords, with keyword research and campaign structure designed to connect search intent with relevant messaging.
Role: Keyword Research · Ad Copy · Campaign Planning
VIJAY NIWAS
SEO Strategy & Website Content
SEO-focused website content developed around search intent, keyword research and on-page optimisation for a Jaipur homestay.
Role: Keyword Research · SEO Content · Website Content
LÉORA
Email Copywriting · Fashion
A set of brand-led email concepts for a fashion label, including a new-season collection newsletter and a cart-abandonment email designed to combine product desire with an understated editorial voice.
Role: Email Copywriting · Brand Messaging · E-commerce Copy
NOVA SKIN
Email Copywriting · Skincare
Email copy created for a skincare brand, covering customer welcome, routine education and a product-launch campaign with a simple, approachable brand voice.
Role: Email Copywriting · Product Messaging · Campaign Copy
FURNELLO
SEO Blog Writing · Brand Content
Description:
A search-focused long-form article exploring common misconceptions about teak wood furniture while balancing useful information, SEO intent and a natural brand voice.
Role: SEO Research · Long-form Writing · Brand Content
CONTENT & CREATIVE PROJECTS
Original ideas. Original writing. Content from concept to creation.
Alongside brand and SEO work, I create independent content projects that allow me to explore scriptwriting, storytelling and visual content in my own voice.
DEEPANSHI K.OFFICIAL
Scriptwriting · Short-Form Content · Content Creation
An original content project built around everyday observations, personal perspectives, relatable experiences and thoughts on real life.
My Role:
Concept Development · Scriptwriting · Content Creation · On-Camera Delivery
I develop the ideas and write the scripts for short-form videos, turning everyday thoughts and observations into conversational, relatable content.
CONTENT FOCUS
Everyday Life · Perspectives · Relatable Experiences · Original Thoughts
CREATIVE PROCESS
Idea → Concept → Script → Reel
CONSCIOUS CYCLE
Scriptwriting · Visual Storytelling · Video Creation
An original YouTube project exploring psychology and motivational ideas through simple stick-figure storytelling and visual content.
My Role:
Concept Development · Scriptwriting · Visual Design · Video Creation
I developed the content from concept to finished video — researching ideas, writing the scripts and creating the visual storytelling and animations using Canva.
CONTENT FOCUS
Psychology · Motivation · Self-Development · Visual Storytelling
CREATIVE PROCESS
Idea → Research → Script → Design → Video